With Brandon Hall

On Episode 92 of The Unique CPA, Randy talks to Brandon Hall, the Real Estate CPA, about his modern approach to building an accounting firm: Results-based work tracking with no hours or hourly billing, a fully remote office staffed by accountants and tax advisors from all over the country, revenue targets reached through creative, content-based marketing, and more.

Important Links

Brandon Hall on Twitter

Brandon Hall on LinkedIn

The Real Estate CPA

About the Guest

Brandon Hall, CPA, is the founder of Hall CPA, which he started in 2015. He is also known as The Real Estate Investor. He started my firm to merge his interest in real estate investing with his skills in tax and accounting. As a result, he and his team has significantly reduced tax bills for real estate investors across the globe.

Brandon co-hosts the Tax Smart Real Estate Investors Podcast, which enjoys top 1% popularity in the podcasting space. Prior to founding Hall CPA, he worked at two of the Big Four accounting firms. Brandon earned his BBA in Accounting and Finance at East Carolina University, graduating in 2013. He’s licensed as a CPA in the Commonwealth of Virginia.

Meet the Host

Randy Crabtree, CPA


Randy Crabtree

Randy Crabtree, co-founder and partner of Tri-Merit Specialty Tax Professionals, is a widely followed author, lecturer and podcast host for the accounting profession.

Since 2019, he has hosted the “The Unique CPA,” podcast, which ranks among the world’s 5% most popular programs (Source: Listen Score). You can find articles from Randy in Accounting Today’s Voices column, the AICPA Tax Adviser (Tax-saving opportunities for the housing and construction industries) and he is a regular presenter at conferences and virtual training events hosted by CPAmerica, Prime Global, Leading Edge Alliance (LEA), Allinial Global and several state CPA societies. Crabtree also provides continuing professional education to top 100 CPA firms across the country.

Schaumburg, Illinois-based Tri-Merit is a niche professional services firm that specializes in helping CPAs and their clients benefit from R&D tax credits, cost segregation, the energy efficient commercial buildings deduction (179D), the energy efficient home credit (45L) and the employee retention credit (ERC).

Prior to joining Tri-Merit, Crabtree was managing partner of a CPA firm in the greater Chicago area. He has more than 30 years of public accounting and tax consulting experience in a wide variety of industries, and has worked closely with top executives to help them optimize their tax planning strategies.